In the race to harness the power of information, many obstacles prevent organizations from gaining the full value of their data. Data quality issues, integration hurdles, and other challenges can significantly impact decision-making and operational efficiency. This blog explores the five most common data challenges and offers practical solutions to help overcome them.
Problem #1: Lack of Clear Data Objectives
It is common for organizations to accumulate vast amounts of data over the years, covering a wide range of details. Without a stated objective, this abundance of information can lead to data paralysis. This happens when the sheer volume of data and the multitude of systems used to collect it make it nearly impossible to sift through and identify what’s valuable. While having a wealth of data might seem advantageous, it doesn’t offer any value without a plan to utilize it effectively.
Solution: Establish a Data Governance Steering Committee
To address this issue, organizations should consider forming a Data Governance Steering Committee. This committee provides a unified organizational vision that clearly defines goals and ideal outcomes for data usage while actively engaging stakeholders to effectively lead change. This not only helps leadership clarify the primary objectives and priorities for data usage but also fosters collaboration among various departments and individuals who may currently work in silos.
The committee can also ensure that data collection processes and policies are aligned with a strategic, unified vision of what data should be collected and for what purpose. With this deliberate approach, organizations can utilize the available data more thoughtfully to inform effective strategies, goals, and process improvements.
Problem #2: Disconnected Systems
Many organizations use a variety of systems to gather and store data. When these systems operate in isolation, it creates a fragmented method of data storage in which information is frequently scattered across multiple systems, departments, and individuals. This lack of cohesion often results in inefficient tracking methods (e.g., using Excel) and duplications of data across various areas of the organization.
Solution: Establish a “Single Source of Truth”
To address this issue, organizations should aim to create a “Single Source of Truth.” This solution can be both technical and organizational. By consolidating data into one central repository, organizations can streamline data collection processes and clarify data ownership. This approach ensures a single, reliable place for most (if not all) collected data, thereby reducing confusion and improving data accessibility and usability. Creating a consolidated home for frequently used data also enables leaders to better assess informational gaps and communicate initiatives and key decisions more effectively to their colleagues and team members.
Without a holistic view of the data, decision-makers face challenges when deciding which source provides the most reliable analysis. This reduces efficiency and introduces the risk of unvalidated data. By prioritizing a centralized database, leadership and colleagues can feel confident in both the available data and how to effectively retrieve it.
Problem #3: Lack of Confidence in Data Collection
Organizations that lack a structured approach to their data collection may struggle to collect the right data in a format that aligns with their specific needs. This can cast doubt on the reliability of the data and hinder important data-driven initiatives.
Solution: Develop a Systematic Data Collection Process
Organizations must clearly understand the type of data they currently collect and use this information to anticipate what they will need to collect in the future to meet critical objectives. Establishing a structured, systematic approach to data collection is crucial. This ensures consistency, improves data quality, and aligns data practices with organizational goals.
While the benefits are substantial, it is essential to realize that creating and implementing such a process won’t happen overnight. Leaders should build this process over time using an iterative approach to prioritize the methods, departments, or reports that are most critical. This provides a more dedicated and complete understanding of what data is collected and how it maps onto other related fields. It can also help identify existing barriers to data analysis and allow organizations to develop a strategic roadmap for tracking key performance indicators.
Problem #4: Lack of Shared Data Definitions and Clear Data Ownership
Many companies have policies, procedures, and reporting standards tailored to specific departmental needs, but few have standardized definitions for data points across the organization. For instance, the term “capacity” might refer to the number of available human resources in one department. In another department, this same term could mean the number of hours per person available. Understanding these terms consistently is crucial for accurate reporting.
While multiple departments may collect data, they often do not own the information. The organization as a whole typically owns the data, but often without a clear gatekeeper. This can make it challenging to determine who should have access to the data and for what purposes. This lack of clarity can lead to confusion about who decides what data is collected and used.
Solution: Create a Data Dictionary and Establish Clear Data Ownership
To address these issues, organizations should develop a Data Dictionary that standardizes definitions for different data points. This practice should include specifying what data will be collected, who will gather it, and its intended use from the outset of any initiative. Establishing clear data ownership and access protocols will help streamline processes and ensure continuity, even if key personnel leave the organization.
Problem #5: Data Gaps and Limited Data Availability
In many organizations, employees do not examine data until an initiative is already in progress. This can pose problems if there are gaps or limitations in the available data. To drive the best possible outcomes, data should ideally be examined before an initiative begins to ensure it is adequate for the task.
Solution: Conduct a “Mapping” Activity
Before launching an initiative, gather all relevant departments for a collaborative mapping activity. In this exercise, key stakeholders will outline how the initiative will be measured, define what success looks like, and determine what data will be necessary.
This process ensures that the organization is fully aligned with the initiative’s purpose and helps identify any missing data that needs to be captured and utilized. Additionally, team members will feel ownership of the outcome, ensuring effective engagement and providing them with opportunities to offer crucial feedback that they would not otherwise have, resulting in a better-quality outcome overall.
Managing Data to Drive Success
Organizations can unlock the full potential of their data assets by defining their objectives, streamlining data collection, establishing clear ownership, and outlining the role data plays in their initiatives. These strategies can help transform your data into a powerful catalyst that empowers you to make smarter decisions, foster innovation, and maintain a competitive edge in an increasingly data-driven world.